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G-Rough Hotel, Rome

Piazza di Pasquino, 69 / 70, 00186 Roma RM, Italy (show on map)

G-Rough is a unique boutique hotel housed in a stunning 17th-century building just steps from Rome’s iconic Piazza Navona. Owned by Gabriele Salini, a seventh-generation Roman, the property was originally his family home. Salini transformed the historic townhouse into a “rough-luxe” sanctuary, intentionally keeping original frescoes and distressed walls exposed to create a fascinating tension between the building’s ancient roots and modern artistic interventions.

The hotel acts as a living design museum, with interiors showcasing classic Italian furniture from the 1930s to the 1960s, featuring pieces by legendary designers like Giò Ponti, Ico Parisi, and Joe Colombo. Each room is named after an iconic designer rather than numbered, and the aesthetic is purposefully eclectic—blending “rough” textures with sophisticated, high-end Italian craftsmanship.

One of the most charming aspects of the hotel is its unconventional reception. Guests are checked in at the lively ground-floor Gallery Bar, typically over a welcome glass of prosecco or coffee. It’s a favorite gathering spot for local creatives and travelers alike, perfectly capturing the hotel’s mission to provide an authentic, insider’s view of Roman life.

The location is ideal for exploring the Eternal City on foot. You are minutes away from the Pantheon and Campo de’ Fiori, with the winding, historic streets of the city center right outside your door. Whether you’re visiting for the nearby ancient monuments or the vibrant local nightlife, G-Rough offers an intimate, highly curated retreat in the heart of Rome.

Expert reviews

New York Times review:

“Like a Fellini film, the G-Rough deftly balances the refined and the rugged, creating a sophisticated hotel with both a sense of place and a sense of style.”

Telegraph review:

“Describing its ethos as ‘rough-luxe’, the 10-room boutique hotel places original, vintage pieces by leading Italian designers in a stripped-back historic building, leavening the mix with rich fabrics, playful contemporary art interventions and a ground-floor bar and breakfast room that feels like a shabby-chic bistro.”

Guest rating

4.6 out of 5.0

Ranked 12th in Rome


This an aggregated guest review rating of G-Rough Hotel, Rome. We have taken customer review ratings from hotel booking sites, search engines, the official hotel website and other travel platforms. This is the average of all those ratings. We only list places that have a guest review rating of at least 4.0 out of 5.0


What guests liked


Value for Money

90.27 %

Ranked 10th in Rome


We use a smart algorithm to determine the value for money each hotel offers. The score is based on a combination of aggregated guest review ratings and the average nightly rate. The higher the percentage, the better the overall value you receive for the price you pay.


Location

Recent guest reviews

1.0
Ninette

11 May 2026

Don’t stay there! Stay at Navona Gardena of Navona galeries

This is a terrible hotel , the service is very bad

The receptionist Denise , She was rude , unhelpfull.
We booked a room , paid everything in advance. Arriving late at night, She Saïd no room available . Despite the reservation nr and pincode She puts us on the street at 01.00. No help for another hotel, threatens to call the police for us. ( we are 2 ladies) !

5.0
Anonymous

30 April 2026

Super cool design, super quiet, and amazing location!

Spacious rooms, very quiet (we slept with the window open!) and I loved the curated vintage furnishings and bar space downstairs. Service was great - someone was always there to welcome us. It’s a super cool hotel and it’s located in an amazing spot to see all of Rome.

Breakfast communication was a little funky. There was a card to select food, coffee, and delivery time to bring the food to the room in the morning - very cool! But then we didn’t receive a second card for the following day. But the little Lavazza machine in the room makes a great coffee!

3.0
Mark

23 April 2026

Great location, but be prepared for sleep deprivation.

Location is first rate.

Unbelievably noisy in the morning from the cleaning staff moving furniture starting at 8 or 9 AM. Bed was as hard as a rock and comically uncomfortable. In short - I can’t wait to get home so I can actually get a good night sleep.

1.5
Jose

11 April 2026

Just a good location

Location and interesting building

No heating, no dining room, poor breakfast, broken lift

3.0
Elena

8 April 2026

The manager tried to make us feel welcomed and was helpful. But lots of issues that they need to fix

Big rooms , Nice design and location

Very dark rooms, thin walls and noise, bad breakfast. I wouldn't rate it as Five Stars. Except the manager ,rest of staff was not high standard professionals

4.5
Derek

9 March 2026

Unique, small hotel in a great location that we would totally go back to.

The location is really good. The bed and linens are phenomenal! Staff was polite and really on it.

3.5
Melissa

6 December 2025

Nice landing spot to explore.

Location and nice staff

Not much to complain about. The room was large but outdated. You can hear everything in the courtyard from the windows.

5.0
Craig

13 October 2025

Very cool boutique hotel

Great location with amazing rooms. Super friendly and helpful staff who helped out with local restaurants and travel. Highly recommend

No on site breakfast but easy option over the road with voucher for breakfast

3.0
Erin

5 October 2025

Great location. Meh hotel.

We love staying near Piazza Navona, it’s a great neighborhood. The staff was nice. The room was clean. The shower was good.

It doesn’t really feel like a hotel. The lobby is a small corridor behind what looks like a bar area, that no one seems to use. While the front of the building faces a cute square and shopping street, the rooms are actually on the back side of the building. Facing directly into another building, we didn’t have the windows/curtains open. We were in a “junior suite” which just had a little room between the bathroom and bedroom. It was *very* pricey for what it is.

4.0
Mohamed

12 May 2025

Good.would come again

Good location, spacious rooms, nice staff.

That rustic old style might be uncomfortable specially for the bathroom, towels were the annoying super thin kind.

5.0
Cathy

27 February 2025

Will definitely return… one of my fave places to stay in Rome & I’ve stayed in A LOT of ‘grand’ places

Gorgeous property - really boujie bar when you walk in… decor was en pointe…
The location honestly couldn’t be better
Staff were amazing…
Even my welcome drink was the most delicious glass of red… Our breakfast was included but we went out for breakfast most days, however it looked good on others’ plates…!

Honestly nothing… I usually stay in the bigger “grandee” 5 star hotels but this was a refreshing change and everything felt so personal…

5.0
Ani

29 October 2024

Amazing weekend in a stylish hotel.

Amazing location, beautiful decor and luxury linen towels. Heaven!

5.0
Rick

10 October 2024

We would stay again!

We
Loved everything about the hotel,
It’s a true gem right in central Rome close to everything . Amazing interior
With great care for details that have had a lot of thought
And care
Cotton and linen sheets and towels
Super comfortable bed .
The hotel definitely has the cool factor
Esp if you are into mid century design . Friendly and
Helpful happy to share Rome and fabulous restaurant recommendations were really
Enjoyed.

Being an old
Building the floors are not
Soundproof
So a bit noisy above us .

5.0
Rachelle

10 October 2024

Small boutique hotel in a great position

Very friendly and helpful staff, very small boutique hotel in a great position. Cute little bar and breakfast room

3.5
Peter

4 September 2024

It’s retro cool but there were many inconveniences. The staff were lovely especially Barbara and Lorenzo.

The staff. The location. The Airconditioning.

Not good value for money. Nowhere to put anything in the bathroom. Nowhere to hang toiletry bags in the bathroom. The bedroom was dark. Toilet had to be flushed twice to stop it running. When it rained heavily there was a large pool of water in the bedroom.

5.0
Yasmine

1 July 2024

A perfect charming boutique hotel in the middle of Rome

Perfect boutique hotel, very friendly staff. Cozy and comfortable

Nothing

4.0
Michiel

16 May 2024

Great for a weekend trip

Great location, very friendly staff!

The room on the first floor which is directly above the bar is not noise proof. So either have a good drink or night out or bring ear protection. The bathroom could als use a cabinet to put away and store your toiletries.

4.0
Allison

3 May 2024

Gorgeous, fun hotel in the heart of Rome that needs a bit of vacuuming.

Absolutely incredible location near Piazza Navona. Staff members were lovely. The bar is gorgeous and was a great place to pop into during the day for breaks between activities or after dinner, and everyone who tended bar were fun, friendly and made great drinks (shout out especially to Melita!). We were upgraded from the suite we had booked to the beautiful one-bedroom apartment (Afra room) with high wood-beam ceilings. Very comfortable bed. Breakfasts were tasty and they graciously accommodated us when we overslept our scheduled breakfast time by a lot.

The room was rather dusty and there were some areas, e.g. under the sink and some of the furniture that clearly hadn't been cleaned in a very long time, which isn't pleasant when you drop something and have to reach for it. The exposed concrete walls, while a beautiful design detail, also leave some dust since they're not sealed and you have to be careful leaning or putting your belongings against them.

4.0
Birgit

28 April 2024

Cool concept with room for improvement

Staff upon arrival super friendly; all sights walkable distance

Room could have been a bit cleaner; music from the bar annoying

5.0
Iona

26 March 2024

Fabulous arty hotel with a throw back to ancient Rome

The styling of this hotel is the best of Italy. A mix of ancient architecture, retro antiques and modern appliances. The staff are so friendly and provide a lot of welcoming information and service, to get to know Roma like a Roman. The location is fabulous! The breakfast is a healthy Italian affair. With options to dine in the dinning room or have room service. The menu includes many options to cater to all tastes.

Nothing!

3.0
Margot

20 March 2024

Not for the price!

Great location in the heart of a bustling street in Rome. Walking distance to all the key tourist and historical sites and fantastic food options.

The hotel is wildly overpriced. The rooms are fitted with old furniture, some falling apart. There is nothing luxury about it and for those prices you expect a highly quality bed and furniture that doesn’t creak with each step taken. There is zero sound proofing so we were kept awake most nights by the couple above us having special time if you know what I mean…

3.5
Khaled

13 November 2023

staff and location great.

i suppose we expected more of 500 euro per night

5.0
John

16 October 2023

A perfect boutique hotel for a perfect city.

The whole experience was fantastic. The hotel and its design were top class, and the room was elegant and spacious. The staff were all lovely and despite it being a very cool hotel, there was no hint of pretentiousness or snobbishness. Would stay there again in a heart beat.

Nothing

5.0
Nathan

1 October 2023

We loved every moment of our stay - the staff were incredibly friendly, welcoming and helpful. Great design. Fabulous

The location, the fabulous design, the size of the room, the bar, and the welcoming service from the staff

There was nothing to fault

4.5
Rania

24 September 2023

Perfect location in Rome, we enjoyed the hotel as much as we enjoyed the city. The stuff was super friendly and accommod

Design, comfort and service

5.0
Matthew

29 August 2023

Great hotel in an excellent location with outstanding service.

The hotel is in an excellent location with major attractions within east walking distance. The hotel itself is very cool and the staff excellent.

There was nothing with did not like.

Hotel facilities

General

  • - Room service
  • - Non-smoking rooms
  • - Barber/beauty shop
  • - Family rooms
  • - Lift
  • - Safety deposit box
  • - Car hire
  • - Heating
  • - Allergy-free room
  • - Non-smoking throughout
  • - Air conditioning
  • - Shuttle service (additional charge)
  • - Airport shuttle (additional charge)
  • - Shared lounge/TV area
  • - Pet basket
  • - Pet bowls

Business facilities

  • - Meeting/banquet facilities
  • - Fax/photocopying

Food & Drink

  • - Bar
  • - Breakfast in the room
  • - Special diet menus (on request)
  • - Wine/champagne (additional charge)
  • - Fruits (additional charge)
  • - Coffee house on site

Reception services

  • - 24-hour front desk
  • - Express check-in/check-out (additional charge)
  • - Luggage storage
  • - Concierge service
  • - Private check-in/check-out
  • - Invoice provided

Outdoors

  • - Terrace

Entertainment & family services

  • - Babysitting/child services (additional charge)

Cleaning services

  • - Laundry (additional charge)
  • - Dry cleaning (additional charge)
  • - Ironing service (additional charge)
  • - Trouser press (additional charge)
  • - Daily housekeeping

Activities

  • - Massage (additional charge)
  • - Cycling
  • - Spa facilities
  • - Yoga classes
  • - Temporary art galleries (additional charge)
  • - Walking tours (additional charge)
  • - Bike tours (additional charge)
  • - Happy hour (additional charge)
  • - Tour or class about local culture (additional charge)
  • - Cooking class (additional charge)
  • - Bicycle rental

Transport

  • - Airport pick up (additional charge)
  • - Airport drop off (additional charge)

Miscellaneous

  • - 24-hour security
  • - Key access
  • - CCTV in common areas
  • - CCTV outside property
  • - Fire extinguishers
  • - Delivered food is securely covered
  • - Access to health care professionals
  • - Thermometers for guests provided by property
  • - Face masks for guests available
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