Expert reviews
“With its enviable location in a fashionable part of town, efficient and personable service and eye-catching design combined with its Starwood partnership, 11 Howard is a solid choice for both leisure and business travelers.”
What guests liked
- Great location
- Comfortable beds
- Excellent Wifi
All you need to know
This five-star hotel offers the best of hospitality services to tourists and travelers in New York. The hotel offers state-of-the-art amenities and facilities while the friendly staff working in the hotel will make guests feel comfortable and at home.
11 Howard Hotel provides a warm reception so guests can feel welcomed and comfortably settle in their new environment. The sleek design of the hotel is sure to attract guests while the amenities and facilities in the hotel will ensure they have a lovely stay.
The hotel offers stylish and luxury for tourists and travelers looking to get all the excitement of the city. From the 11 Howard Hotel, guests can start their adventure of the exciting city. The hotel offers lush accommodation options such as Queen Room, Superior King Room, Deluxe King Room, King Room and Grand Suite. Other rooms like Suite with Terrace provide extra benefits and facilities.
The hotel is located near some of the city landmarks and places of interest such as the National September 11 Memorial & Museum which is a little over 1 km away from the hotel and the Statue of Liberty which is 5 km away from the hotel.
Rooms in the hotel are furnished with Scandinavian custom artworks and fitted with standard amenities such as free Wi-Fi for high-speed internet access, a flat-screen TV with cable channels, air conditioning and a comfy sofa. The rooms also come with a private bathroom with thoughtful touches such as free toiletries and a hairdryer.
Hotel deals & lowest price guarantee
We partner with Booking.com and Agoda. Both booking websites offer the lowest price guarantee so you can be certain you will always get the best deal for this hotel. If you have seen a better price elsewhere, all you need to do is contact the booking website and they will refund you the difference immediately. You can price match right up until the day before check-in.
Location
Recent guest reviews
3 June 2025
I was disappointed
Good location. Nice room
Noisy neighbors. The people in the rooms next to me were loud and obnoxious so I didn’t sleep well
20 May 2025
Poor
Location
The noise! You can hear everything that is happening on the floor and in the next room, my bed was literally moving when people in the other room were moving on their bed!!! So crazy, the view was also disturbingly terrible. Definitely not the 5 star experience, far from that. Also someone randomly called me at 2:30 am on a hotel's phone number, how wild is that
13 May 2025
Disappointing
Comfortable room and modern bathroom.
Cleanliness was quite poor and room very dusty. Amenities provided did not meet regular 5 star criteria. Felt more like a 4 star hotel. Some staff were friendly but some quite abrasive.
12 May 2025
Passable
Location
Hallways were too dark. I felt like they were hiding something in the darkness. The lobby was very underwhelming
21 April 2025
Below average
Location and lobby
Properly not kept well. Paint chipping off , hair on the table , mirrors wasn’t as clean, and plastic cups in the bathroom ?! Wow
17 April 2025
I repeat monthly
GREAT staff
Staff
5 April 2025
Brilliant.location is unmatched
Could use a facelift. The doors are weirdly really light.
30 March 2025
Poor customer service
Staffed double charged us for our stay and we’re far from apologetic when we pointed out the error
22 February 2025
Not worth the money
The location
The rooms are by far overpriced and not worth the money. Also breakfast area and general set up is not really appealing. The photos and the pictures are better than the hotel. Windows are not able to be opened at all. Feels like prison.
13 February 2025
Very enjoyable
Location in Soho is our chosen location. Beds are extremely comfortable. Bathroom excellent.
On two nights the bar was being used for private functions. The safe battery needed replacing on arrival and the tablet had no connection to charge. Both remedied quickly The price of a night is starting to get expensive
4 February 2025
great location however overpriced for the size of rooms
The location is great for shopping + trendy restaurants
We stayed at 11 Howard for 7 nights. The price point is excessive for the standard and size of the rooms. We were on our honeymoon , and requested an upgrade, which they rejected. Beware of booking the queen room which is 18 square metres - it is tiny , we could barely move with our suitcases open (we had 3 suitcases which we opened in dead spaces like the desk and under the window). The staff are friendly enough, with the exception of a few who were unfriendly at times. For example, we asked if we could “take an umbrella” because it was raining outside, the guy at the front desk responded rudely - “ah you can’t take it, you can borrow it.” I found this to be unnecessarily rude and lacking hospitality. The unwelcoming attitude (at times) together with the size of the rooms - I would reconsider staying here and research other hotels with larger rooms for the same price point in soho. I wouldn’t stay here again.
3 January 2025
Good location . Everything else is not worth the price.
Location. Everything else is not worth the price.
Everything except for the location
31 December 2024
Excellent hotel in very desirable location for shopping.
The hotel accommodations and location were excellent. The staff was very professional and courteous. We couldn't have asked for anything more. Loved the robe and slippers. Shower was fantastic.
In both rooms the alarm (wake up alarm) went off in the middle of the night. We will have to check for that in future hotel rooms but couldn't have been predicted.
31 December 2024
Extremely disappointed - terrible hotel
The bed was comfortable.
This is the worst hotel I've ever stayed in, in NY. The 'lobby' was pitiful and unwelcoming, with 1 or 2 employees at a table. The elevator and hallways were dangerously dimly lit. It was difficult to even see the right button for the floor we wanted to go to. The carpet in the hallway was dirty. The room was VERY small. There wasn't enough room on the block of 'night table', to hold my book, water, phone and glasses. The sink in the bathroom didn't drain well. The water in the shower was not reliably hot. Breakfast in the 'library' had only 1 person to take orders and serve. She didn't seem to have a tray to carry water for 6 people. It took 3 x asking for O. J. for one of us who needed to take medicine. I left a review on Trip Advisor, and plan on seeking reimbursement from Marriott. By comparison, my son stayed at the New York Marriott Downtown, which was everything that you would expect from the Marriott Brand.
30 December 2024
Great location for visiting SOHO
Staff was responsive and pleasant. The bed was comfortable. Good shower. Seating in the room was good and electrical outlets were accessible.
The HVAC (heat) would cycle loudly every 15 minutes or so. Neighbors (children) in next room or above us were noisy in the am.
28 September 2024
Would stay again
Awesome location, beautiful sectioned rooms make it feel like home at an apartment. They even upgraded my suite, complementary.
2 January 2024
Trendy hotel with prime location but basic
Nice trendy hotel with great location.
Rooms were rather small and basic for a 5 star hotel
24 December 2023
I’m regular customer but the service compare to the price is not matched
Location
No doorman to help with luggage , room service 3 tea and 3 croissants for 65$ it’s taking advantage.
1 December 2023
Pleasant
Easy convenient clean
29 November 2023
Great location!
Great location. Comfortable bed and very soft sheets. Nice shower. 2nd floor lounge was convenient to gather. Nice welcome staff.
Main lobby wasnt very large. Wanted coffee maker in the room - no decaf available. Our kids were in a double bedroom and it was very small.
12 October 2023
Very good
Nice location, friendly staff, clean rooms
The room is small and the price is too high for this kind of room
3 September 2023
Overall convenient location and clean room but didn’t like the service and room size.
Good location. Walking distance to China town and SoHo shopping also Canal train station
Staff didn’t help with luggage when we checked in and checked out. Cleaning staff keeps knocking on the door at 8-9Am everyday for clean up while we are getting ready to go out. Room is very small and we keep tripping on the angle edge of the bed with our legs.
1 September 2023
Very good
Mood and vibe, the location, style
the room conditions
31 August 2023
My first trip to New York
very clean. the location is super convenient.
there is no way to open the window, at all. so, even if the weather is fine outside, air conditioning is all you have. sadly, at night sometimes there was not enough fresh air, because the room is super compact. and this also means that you will return to the room only to take a shower and go to bed.
6 August 2023
Great location, vibe… please try breakfast outside the hotel.
It was a nice building, interior was very modern and clean. Location is great if you want a lot of shopping and eating out in nearby neighborhoods.
I had to wait more than 30 minutes for breakfast and decided to go to a cafe outside. Need to improve breakfast in hotel - seemed to lack staff.
1 June 2023
Very good
location and staff were amazing
the size of the room was minsters and the view for the price was not good.
9 May 2023
overall it was good hotel for us to enjoy the nyc
good location and room was clean
noise from next room
17 April 2023
if you like a couples trip, go for it; beyınd that the rooms are so small
great location
the rooms were very small for 2+ people
5 April 2023
Pleasant
Room was dated and didn't feel fully clean.
2 April 2023
location and staff excellent but the room was tiny
location
the bedroom was too small
16 March 2023
customer service was amazing!
the staff was so accommodating and kind
6 March 2023
Easy, comfortable, and chic.
I liked the service, room, location, bed, and pillows. The decor was perfect--could use a coffee machine :)
An on site gym and this hotel would be perfect.
9 January 2023
Great hotel in a great location.
Location and staff are fantastic.
Was a party in a room next door to us on one night which was really loud and kept us awake. We should have called reception and I’m sure they would have sorted it. Need to sort the pillows out - they’re not good - flat as pancakes.
6 January 2023
Very good
good location, comfortable bed
small room
1 January 2023
Generally ok, room for improvement
The location is good and the staff was nice and welcoming. However, when it comes to five stars hotels, expectations are obviously high (and so it should be).
Unfortunately our experience was not that perfect. We had to wait approximately 1 hour to get our room, even though we arrived in the afternoon: not the best welcome, especially after a long journey. The room was quite tiny for three guests, one window (with few drafts covered by black tape) and we also had to ask twice to get enough towels for all of us. In conclusion, our stay at 11 Howard was generally ok but “The Devil is in the details” and they do make the difference.
1 January 2023
Wish we’d stayed in the village instead
very handsome lobby
People who worked at the front desk were jerks, very rude, unhelpful, and unfriendly. The parking sucked, garage recommended to us gave us no discount with validating, $100 bucks to park overnight.
28 November 2022
Very good
location, roomy, practical
The bed is a small king and VERY uncomfortable. Housekeeping didn’t do a great job at cleaning the room.
22 November 2022
Very good
Boutique hotel and location
Being just above the nightclub. Noisy at night.
31 October 2022
Never coming back
Std is extremely unorganized. Double charged me. Had my family extremely confused and to top it off extremely rude. The only thing the hotel has going for itself is the location, you guys should be embarrassed. Really dismissive staff
31 October 2022
Very comfortable and enjoyable stay at 11 Howard, staff were lovely and happy to help with anything we required. Wpukd s
Bathrooms were nice and modern, as were the rooms. IPad in each room which could be used to order room service and other services/information could also be found on there too. Bed was a good size and it was comfortable. Great mini bar with a large selection of refreshments and also items such as power adapter and portable charger. We had a nice view of Canal street, although a bit noisy with police sirens/horns but that is to be expected in NYC!
No breakfast option at the hotel, only tea and coffee. Corridors were very dark, so Lucy so that it was actually difficult to see. Air conditioning is quite loud and when it turns on/off automatically to maintain a constant temperature, it makes a clicking sound which actually sounds like someone is using a key card on the door so it made us jump a few times thinking someone would walk in to the room. Lots of dust built up behind the bedside tables so when you plugged chargers in, there was dust everywhere. Only 6 hangers in the wardrobe and no drawers in the room to store clothes etc, there is one shelf at the top of the wardrobe but it is very high and not very practical.
22 October 2022
comfortable & pricey.
conveniently located, comfortable, nice bath soaps.
very expensive for what you get, it really is another hotel room.
10 September 2022
Pleasant
3 September 2022
Very good
great location. good room
3 September 2022
Very good
Cool hotel, great bed, rooms are mew and clean
thin walls and we hear noise from ohter rooms
29 August 2022
Very good
coffee bar in morning did not offer non dairy milk but could provide for $5.00!! Need to rethink this. All places I have stayed have had at least one alternative and without the hearty cost.
14 August 2022
Decent
There is no restaurant with breakfast on prem
The lamps by the beds were too far out and we banged our heads multiple times The space is cramped
13 August 2022
we had a lovely st is really beautiful
beautiful building, great staff and excellent coffee on tap
room was small/tight. view was over a roof and alley and the gym was closed
17 July 2022
I like this hotel. It is a great option for NYC.
good bed. quiet. good staff. Higher Dose is really great. sheets and bathroom (tub) are great. Room service not perfect, but nonetheless as a female business traveller I feel safe. free coffee and tea in the morning is great.
5 July 2022
A relaxing area to stay in New York.
Location was exceptional. It sits in the middle of soho, chinatown and little italy. Lots of dining options
Staff could have been more helpful. We left our phone charger in the room and we insisted that it was there. Eventually after a few phone calls, they finally found it.
Hotel facilities
Food & Drink
- - Restaurant
- - Bar
- - Special diet menus (on request)
- - Wine/champagne (additional charge)
General
- - Room service
- - Non-smoking rooms
- - Facilities for disabled guests
- - Lift
- - Safety deposit box
- - Heating
- - Allergy-free room
- - Non-smoking throughout
- - Air conditioning
- - Pet bowls
Business facilities
- - Meeting/banquet facilities (additional charge)
- - Fax/photocopying (additional charge)
Reception services
- - 24-hour front desk
- - Express check-in/check-out
- - Luggage storage
- - Concierge service
- - Private check-in/check-out
- - Invoice provided
Cleaning services
- - Dry cleaning (additional charge)
- - Ironing service (additional charge)
- - Trouser press (additional charge)
- - Daily housekeeping
Parking
- - Parking garage
Activities
- - Happy hour (additional charge)
Miscellaneous
- - 24-hour security
- - Key access
- - Key card access
- - Smoke alarms
- - CCTV in common areas
- - CCTV outside property
- - Fire extinguishers
- - Breakfast takeaway containers
- - Face masks for guests available
12 June 2025
Fabulous